Aerin Lauderis astrong
and powerful entrepreneur. Born into the family
Estee Lauder business, she branch off on her own in 2011. Her fashion and
lifestyle brand is a favorite around thesePlum Pretty Sugarparts. Oh how we admire Aerin so much!Beautifulin these photos from Elle Magazine.
And Kate… we know the sweetness that comes with being a
mother. The special bond between a mother and child. Often, we are filled with
emotion, overwhelming pride, tears, joy, to be a part of motherhood and the
amazing journey of our kind customers. Sweet moms and moms-to-be that purchase
a Plum Pretty Sugar robe to relax in during pregnancy and post-pregnancy too.
And for fun… whether it’s a boy or girl, pretty prints and
colors to represent each gender.
This beauty stops us in our tracks whenever we see her. In
print, in a movie or even just flipping through the pages of a magazine. Her
prettiness speaks for itself and her wit… we admire it so much. Here Keira is
captured by photographer, Ellen Von Unwerth. And it seems like we see into what makes this
beauty tick. A chic image but moreover, an image that seems to capture exactly
who Keira leads us to believe she is.
There is a lovely feeling of elegance and refreshment when
entering a home decorated in white. It feels pure. And flawless. Without
distraction or clutter. We imagine enjoying this refreshing room with a glass
of chilled sparkling water, a good magazine wearing a crisp white tank and our
Beckoning Creatures Genie Pants. Perfect for a Summer day!
It is a beautiful Monday in Southern California... breezy and
lovely! But oh we are dreaming of the prettiness featured in these images from
Italy. Peaceful and on a bright blue day, to be lounging around these parts in
something cool from this Plum Pretty Sugar brand... perfection!
There are still more new things from this little Plum Pretty Sugar brand. Here, our popular Shortie Set is made comfy-cozy paired with our lounge pants. For sleeping, lounging we call it the Pretty PJ Set. We love, love this set and hope you do too beauties!
We are over the moon, delighted, giddy with excitement to finally share our new print. We call it Fields to Wanderfall. It's a pretty floral that reminds of time spent abroad. Available now in our Robes, Shortie Sets, Cami Dresses and more. We hope you like it, beauties! So much!
Our new High Low Honey Dress brings us so much pleasure. Our samples, well golly, we have barely taken them off. This versatile dress goes from lounging to outerwear, cover up to evening and everything in between.
And for weddings... We love it mixed and matched as a bridesmaid dresses, worn casually for getting ready, and for pretty, pretty honeymooning.
Lace is one of those timeless, beautiful elements that captures our eye over and over. It delicateness and its elegance makes us swoon oh so much! And while we have added lace to our Lilli Tru collection, often we think about adding it more and more. In a muted, subtle way.
There are so many joys about traveling. So very often we find full-hearted inspiration that brings life to this Plum Pretty Sugar brand. But what about the little things? And the fleeting things that seem insignificant at the time and that seem to somehow be the memories that last?
Ice-cream. It's one of those things. Different from place to place and country to country. But wonderfully memorable. A taste last lasts a lifetime. And views. Perhaps from a car, perhaps from a tour, but a scape that plays out in the mind for years and years to come.
Our Plum Pretty Sugar children and girls robes are so much fun to bring to life and share with all of you. So much so that when we come across a photo shoot or a collection dedicated to children our heart melts knowing the lively and the sheer delight in putting it all together.