Charlotte 2014

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I can’t remember how 2014 began. I had been struggling with self-doubt. 

I cried when my son turned one in mid-January, elephant tears, bewildered I had made it through. I prayerfully began to look at the months ahead and with a new clarity, began to plan and organize.

By the time Spring approached, Plum Pretty Sugar had humbly launched Plum Pretty Sugar for Anthropologie's BHLDN and PomPon. My son began speaking early and his communication relieved some of my new mom strife. My husband and step-son were supportive and life, while achingly busy, was smooth and for the most part, happy.

In the Summer, Plum Pretty Sugar worked and worked. New styles were introduced and we graciously romped through the busiest Summer to date.

Fall approached and we pushed out new Limited Edition prints and added designs to our collaboration with BHLDN.

But there were disappointments. Plans that didn't come to light and numerous things amiss. Big, small and in-between. Frustrations and disappointments. Lesson upon lesson we had to learn. We strove to do better.

Last night I cried. "Mama, Mama, no crying, no crying," said my yellow-haired son, his pajama-ed arm out-stretched in wonder. I didn't know I was crying. I had been thinking about this year and the faith bestowed on me to go forward. That somehow I had been blessed and had managed, with my husband, to lead our family and the big-hearted family that is this Plum Pretty Sugar brand.

But I am scared. 2015 will bring more changes, more collaborations and an entirely new business category for Plum Pretty Sugar. My son will begin school. I am fearful we'll do it wrong and worried you won't accept it. I am scared, just scared.

And so for your support, I thank you. Sometimes when I think of your kindness, I have to look away, up almost, to wonder about the grace it brings.

I thank you, I truly thank you.

Happy New Year!

(Charlotte Hale is Plum Pretty Sugar's Founder, Owner and Creative Director.)

Nina's Favorites

Hello Beauties! It's Nina!

January is upon us and while it is still Winter, it often feels like Summer in Southern California. However, I am enjoying that it is starting to get extra chilly during the evening and night hours!

Here are some of my favorite picks for our Southern California January... both during the day and to cozy up in while reading a good book around the house during the chilly nights.

1    Day Time: Mist UponGolden Swirls Robe. I absolutely adore Mist Upon Golden Swirls! I love to add some cozy slippers and spend the day at home with good company and my sweetest-ever pups.

2    Night Time: Pretty PJ Set in Briar and Veil. These pajamas are just so dreamy! They are a mix of a cotton and silk and and are as soft as can be. I pop them on, grab a blanket and some hot chocolate and I’m off to my perfect heaven with the read of a good book. 
What are some of your favorite styles?


Marsala 2015

Pantone recently named "Marsala" as the Color of the Year for 2015. A deep, rich hue much like burgundy, we're enjoying this change to full-bodied color.

Pantone explains Marsala as:

"Much like the fortified wine that gives Marsala its name, this tasteful hue embodies the satisfying richness of a fulfilling meal while its grounding red-brown roots emanate a sophisticated, natural earthiness. This hearty, yet stylish tone is universally appealing and translates easily to fashion, beauty, industrial design, home furnishings and interiors.

The Versatility of Marsala

  • Equally appealing to men and women, Marsala is a stirring and flavorful shade for apparel and accessories, one that encourages color creativity and experimentation
  • Flattering against many skin tones, sultry and subtle Marsala is a great go-to color for beauty, providing enormous highlight for the cheek, and a captivating pop of color for nails, shadows lips and hair.
  • Dramatic and at the same time grounding, the rich and full-bodied red-brown Marsala brings color warmth into home interiors
  • An earthy shade with a bit of sophistication, texture is the story in print and packaging. A matte finish highlights Marsala’s organic nature while adding a sheen conveys a completely different message of glamour and luxury."
 What are your thoughts beauties?


Gift Pretty

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Ribbons tied and packages ready to gift. We can't wait for the surprise of receiving this little Plum Pretty Sugar brand.


To Gatherings

We listened this weekend, to a beautiful message regarding "familiarity." The idea that sometimes we are too "familiar" with a situation, in this case the Christmas story, that we forget to be joyful, to be loving and to celebrate. And so, to gatherings... to family, to friends and to the message each Christmas brings.

Big Art

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Holiday readying at home and around these Plum Pretty Sugar parts... and falling, falling for over-sized art.


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